Do you remember the famous quote from The Matrix?"You take the blue pill - the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill - you stay in Wonderland and I show you how deep the rabbit-hole goes. "
In my opinion, reading The 4 Hour Work Week is the same as taking the red pill. Once you've read it, you will NEVER be able to return to your old life. Why? Most simply, the author has an uncanny ability to distort your image of the dream life. Where you previously fantasized about a big house and nice car, Ferriss will have you dreaming of a life without borders, filled with travel, unique experiences, and absolutely nothing holding you down.
The book's author, Timothy Ferriss is, among other things, an entrepreneurial genius. He
developed a nutrition supplement and an incredibly clever system to market, sell, and distribute his product online with little to no effort. This system allowed him to generate a healthy income with a limited time commitment. He shares this simple money making program and all of it's secrets with his readers.As if this system isn't enough to encourage you to pick up the book (This is an entrepreneurial website after all!), then the other concepts of the book will definitely draw you in. Timothy introduces and explains the concept of "The New Rich." This is an entirely new class of wealthy individuals, with goals that differ greatly from those of past generations. He rips apart the old traditions of owning multiple high price (and high maintenance!) homes in this country, in favor of a free lifestyle with "mini-retirements" in various locations around the world. These retirements of several months allow you to fully immerse yourself in different cultures. In Ferriss' case, he chose Germany, China, and Latin America. Leaving behind all of his worldly possessions, he traveled with the goal of immersing himself in the culture, taking in all of the wonderful things that these other countries had to share, and evolving as a person because of it.
In the end, this book is THE SINGLE BEST entrepreneurial motivator that I have ever read. While many books help encourage you to get up and get to work, none of them FORCE you to leave the security blanket of your current job the way that this one does. Mini-retirements are simply not possible without setting up a successful business venture and cutting the strings to your old career. Only then, can you truly experience the wonderful cultural revolution that is The 4 Hour Work Week!
So what are you waiting for? Go get the book right now!
3 comments: